Here's the roles and responsibilities in detail: 

1. Strategy - Develop and implement a comprehensive social media strategy that aligns with the company's goals and brand voice across platforms like Instagram, X, Facebook, LinkedIn, and YouTube.
2. Content Operations - Lead and mentor the Social Media Executive and other contributors (designers, freelancers, etc). All content will be created in-house.
3. Content Creation: Strong command of Instagram and short-form video content. Bonus: Canva, Figma, InShot or any editing tool. Visit sports venues/courts to shoot original content (reels, highlights, BTS, interviews) during/post working hours. Assist in ideating and producing high-quality content: short-form videos, carousels, reels, stories, and creatives.
4. Reporting: Create fortnightly/monthly/quarterly content reports, aligning wit...