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The Inside Sales Representative works as part of a team with Regional and Technical Sales Managers to drive an overall company sales strategy. The focus of this role is to retain existing client relationships and grow sales with the assigned customer base. The ISR (Inside Sales Representative) uses telephone and/or electronic means for following up on sales leads. The ISR optimizes revenue opportunities by developing an understanding of the customer's needs and applying knowledge of Rochester's organizational, technical, and product knowledge to offer customer solutions for products or services.