Help to support the short, medium and long-term strategy of the brand, understanding and adapting the marketing initiatives to the target audience and guarantee the execution of product, price, promotion and distribution in the respective business area.
Cross analysis among systems to support planning (Nielsen, sell out, USPW, etc.)
Help managing low complexity innovations, develop pop material and track results.
Support and give follow up on marketing projects internally and with suppliers.
Support On and Off Media Campaigns, leading low-complexity BTL initiatives and supporting the execution of Social Media campaigns.
MKT Suppliers prospection and management (Pos, execution control, result analysis)
Help on artwork development and Key Visuals in general (packaging, promotions, mock ups, social media assets)
Competitor tracking across e-commerce, social media, retail pricing, and activations to id...
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