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This role is the bridge between our global brand and local relevance. You will oversee the customer journey across diverse markets, ensuring our messaging resonates culturally while maintaining global consistency.
Job Location: Hybrid
This role is a hybrid position that requires 2 days per week in our London office.
Market Localization: Adapt global CRM strategies for regional nuances, managing the end-to-end execution of email, push, and SMS campaigns across international markets.
Opportunity Mapping: Identify untapped growth levers in specific regions through deep-dive data analysis and market research.
Competitive Benchmarking: Perform quarterly audits of international competitors to ensure our CRM tactics remain ahead of local market trends.
AI-Driven Content: Utilize GenAI tools to scale localized content creation and perform sentiment analysis on regional feedback...