Strategic Brand Relationship Management

• Serve as the main liaison between Sports Direct Malaysia and assigned brands to ensure business alignment and brand consistency.
• Assist the Head of Commercial in building strategic relationships with key brand partners, driving long-term collaboration and mutual growth.
• Manage brand sell-in planning, business review schedules, and executive-level engagement.

Commercial & Brand Performance Management

• Oversee brand performance management, leveraging data-driven insights to optimize sales, profitability, and inventory health (e.g., margin, contribution, stock cover weeks), negotiate with brands partner on marketing plans to drive additional sales when necessary.
• Manage and regularly update brand trading terms, while tracking and collecting credit notes (CN) for promotional funding in coordination with the Buying team.
• R...