Key Responsibilities
- Support keyword research and analysis using tools like Google Keyword Planner, SEMrush, etc.
- Execute on-page SEO activities including meta tags, headings, internal linking, and URL optimization
- Contribute to creating, optimizing, and publishing SEO-friendly content using AI tools
- Work on content updates and refreshes to improve rankings and organic performance
- Track and report keyword rankings, traffic trends, and key SEO metrics
- Conduct competitor analysis to identify growth opportunities
- Monitor website performance using Google Analytics and Google Search Console
- Contribute to off-page SEO initiatives, including backlink creation and outreach
Requirements
- Basic understanding of SEO concepts and digital marketing
- Familiarity with how search engines like Google rank content
- Strong analytical and problem-solving skills
- Good written and verbal communication skills
- Basic understanding of the Ed Tech i...