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Manager, Brand Management, Sweetened Tea

Company

Coca Cola

Location

Shanghai, Shanghai

Posted

July 02, 2026

Position Overview

Description

Summary:

Position Overview:

As sweetened tea brand manager, you will be responsible to drive growth strategy for Yangguang Brand across GC&M OU, to deliver overall brands vision, business objectives & financial targets.

In partnership with GC&M teams, global tea category & innovation team and the bottlers, you will deliver high-quality marketing experiences in the OU in the most effective and efficient way and ensure consistent brand voice across marketing platforms .

With your challenger mindset and your strong expertise in marketing and innovation, you will have the unique opportunity to drive sweetened tea category to help the system achieve Dingsheng 2030 target.

Function Related Activities/Key Responsibilities: 

  • Be the business owner: manage the sweetened Tea brand, Yangguang in China, which plays the role to lead the expansion of high value sweetened Fruit Tea segment; closely monitor and analyze ...
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