To plan, organize and implement activities in line with Department marketing objectives, integrating directions from own brands and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.
To integrate the brands needs and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.
General Responsibilities
To support the management of the brands P&L and ensure preset objectives are met through execution of sound marketing strategies & plans.
Support / Implement approved Marketing budget and allocate toward optimizing utilization of funds in raising brand awareness and promoting sell-through.
To resourcefully gather general market trend, market share and competitive information as guidance in gauging effectiveness of marketing ...
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