Location: Remote
Employment Type: Full-time
About the company:
We are an innovative startup dedicated to offering a wellness platform designed to enhance users’ health and lifestyle through habit change. With operations across multiple countries, we are committed to expanding our reach in Ecuador and boosting user engagement.
Responsibilities:
Develop and implement creative and innovative marketing strategies to acquire new users and increase app registrations. Create, execute, and monitor user acquisition campaigns across digital channels, such as Google Ads, social media, email marketing, and in-app banners. Manage the platform’s loyalty program, ensuring users have access to appealing offers and monitoring related campaign performance. Analyze the user acquisition and retention funnel, identifying optimization opportunities for growth. Develop content for marketing campaigns (emails, so...