Job Description
Serve as thought leader within the team that is responsible for designing, developing and delivering marketing automation solutions
using full functionality of Salesforce Marketing Cloud (SFMC) platform.
• Serve as SME in SFMC by advising, guiding and supporting Marketing team.
• Collaborate with customer relationship management (CRM) platform subject matter expert to enhance integration with marketing
automation system on current and future marketing/sales operation needs.
• Enable campaign tracking, single-source production reporting, marketing campaign results reporting return on investment (ROI) and
performance measurement dashboards associated with managed programs and marketing tactics through metrics.
• Understand and utilize basic query language (SQL) for query development, data management and optimization.
• Engage with business stakeholders to understand Marketing Cloud initiatives, goals and business requirements to deliver high-qua...