To manage all marketing channels effectively within a budget and under time constraints
Include content and social media in your campaign planning
Building relevant and appropriate creativity into campaigns wherever possible
Timely completion of final event analysis
Number of leads monitored and reported weekly
Email KPIs such as OR CTR
Website bookings
Revenue
Key Responsibilities
Planning, budgeting and implementing effective training marketing campaigns
Full responsibility to leverage the marketing mix for omnichannel campaigns; with a focus on the performance of digital channels (including web marketing, database email, social media, display and PPC advertising campaigns)
Design impactful demand‑generation campaigns through all online and offline channels
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