Position Summary The Marketing Executive is responsible for driving business growth by strengthening the pharmacy's presence within its catchment area, building strategic partnerships, executing local marketing initiatives, and identifying opportunities to increase customer footfall, prescriptions, and brand awareness.
Key Responsibilities - Business Development & Catchment Expansion
- Visit critical or underperforming pharmacies regularly to identify performance gaps and implement action plans for improvement.
- Analyze and continuously update the pharmacy catchment area, identifying opportunities for business growth and new partnerships.
- Achieve a minimum target of 5 clinic tie-ups per month to increase prescription referrals and customer traffic.
- Establish partnerships with nearby retail businesses such as laundries, grocery stores, supermarkets, and other local establishments to enhance brand visibility and generate...