Drive brand growth with Specsavers as a Marketing Manager focusing on Awareness & Consideration. This hybrid role blends strategic insight with campaign management to elevate brand presence in Canada.
The Marketing Manager is vital for boosting brand awareness and consideration at Specsavers. With over 7 years of marketing experience, you’ll manage omni-channel campaigns from inception to execution, overseeing both creative development and budget management. Strong collaboration with multiple stakeholders, including internal teams and external agencies, is essential for aligning every initiative with corporate objectives.
Key Responsibilities:
• Oversee end-to-end campaign management and execution
• Develop creative briefs and present updates to Marketing SLT
• Manage and update the Marketing Execution Plan
• Support annual planning with insights and data
• Collaborate with PR/Social teams on holistic campaigns
Requirements:
• 7+ years in multichannel marketi...