This is a role for someone who wants to drive growth, not just support it. You’ll lead key areas of the Evans Cycles marketing agenda, own brand performance, partnerships, social, and first‑party data, working across our key cycling brands.

You’ll be accountable for commercial outcomes, with the backing of strong cross-functional teams (CRM, eCommerce, content) to deliver at pace.

What You’ll Own

Own Brand Growth

Lead the marketing strategy and execution for Evans Cycles’ key own-brand portfolio, including:

Vitus, Pinnacle, dhb, Muddy Fox, and Frog Bikes

• Lead campaign delivery across product launches and seasonal trading moments.
• Drive product storytelling across content, social, and editorial.
• Scale creator and influencer activity to build credibility and reach

Partnerships & Activation

Support and grow Evans Cycles’ portfolio o...