General Description 

Design, develop and implement comprehensive marketing strategies & plans to strengthen customers’ value perception and support business growth objectives.

Responsibilities

• Execute specific marketing strategies & plans and media plans to strengthen customers’ value perception and position products and services (existing and new efforts) based on customer analytics. Analyze data and insights to prepare campaign briefs considering competitive landscape, market, customer data, and trends.
• Deliver results in alignment with business goals, while being effective and efficient, identifying opportunities and monitoring efforts to optimize campaigns.
• Develop monthly or as per needed reports, dashboards, and presentations to monitor and optimize efforts. Assure data integrity and quality.
• Ensure the compliance of all operational and regulatory processes.
• Proact...