BGC Big Brothers Big Sisters of Edmonton seeks a Marketing Specialist to spearhead digital initiatives. This role combines creativity and analytical skills, supporting vital mentoring programs.

As a full-time professional, you will be at the forefront of implementing data-driven marketing strategies. Your work will engage the community through effective campaigns and help optimize performance using advanced digital tools. Collaborating closely with team members, you will ensure cohesive and compelling messaging across all platforms.

Key Responsibilities:
• Execute comprehensive digital marketing strategies.
• Oversee performance tracking and budget management for campaigns.
• Optimize the website for enhanced user experience.
• Develop impactful messaging to attract volunteers and donors.
• Utilize analytics to inform strategic decisions.

Requirements:
• Bachelor’s degree in Marketing, Communications, or a relat...