Overview
The Director acts as the day-to-day liaison between the client and media team, providing leadership, strategic direction and input for media plans. The Director effectively leverages experience, knowledge and skills to drive innovative thinking while balancing client, company, and team needs.
Key Responsibilities
- Lead and manage the day-to-day strategic integrated media planning activities for assigned account(s).
- Help develop planning objectives and strategies that coincide with client's marketing direction.
- Establish and grow client relationships by demonstrating an understanding of industry and client business issues.
- Achieve the financial goals of the account by managing costs, revenue, and scope of work in accordance with client contract.
- Oversee budget allocation process for all media based on client initiatives and direction; accurately project costs and anticipate the financial results of p...