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Media Lead Analyst, Vice President

Company

Citigroup

Location

New York, NY

Posted

July 20, 2026

Position Overview

Citi is looking for a Media Campaign Lead Analyst to own and execute integrated paid media campaigns for our credit card portfolio β€” spanning TV, streaming video, out-of-home, audio, social media, and influencer channels. Sitting within Citi's Paid Media Channels organisation, this is a hands-on campaign management role where you'll drive day-to-day execution, coordinate across agencies and internal teams, and ensure every campaign lands with precision across multiple touchpoints. If you're a detail-driven media professional who takes pride in flawless execution and thrives in a fast-moving, multi-channel environment, this role puts you at the centre of campaigns that reach millions of consumers.

**Responsibilities**

+ Manage the day-to-day execution of integrated paid media campaigns for Citi's credit card products across TV, streaming, out-of-home, audio, social media, and influencer channels β€” ensuring deadlines, quality standards, and campaign goals are consistent...

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