Perform role as Key Account Manager for the largest grocery retail group.
Develop and implement comprehensive sales plans aligned with overall brand objectives and market trends.
Monitor sales deliverables and achievements against assigned sales targets and KPIs for own accounts and for the retail team. When any gap identified, to craft out recovery plans.
Oversee execution of sales plans and operational matters across all retail channels, i.e. modern trade, general trade and convenience chains.
Identify and capitalize on new market opportunities, customer segments and distribution channels to expand market share.
Analyze sales data, market trends and competitor activities to identify opportunities for growth, improvement and innovation.
Manage retail trade budget, ensuring efficient allocation of resources and maximizing ROI.
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