Enhance Opendoor's marketing technology as a Senior Marketing Technology Architect. Focus on lifecycle automation systems to power email and SMS campaigns with precision.
As a senior individual contributor, you will own significant aspects of the marketing stack, including Iterable and audience management on CDP platforms. You will collaborate with engineering teams for robust tracking solutions and develop AI-driven systems that streamline operations while prioritizing critical project needs across teams. Your work will innovate the way campaigns are launched and monitored.
Key Responsibilities:
• Design and maintain Iterable end-to-end systems
• Oversee audience segment governance and clean data flow
• Develop modular AI email and SMS templates
• Validate implementations for tracking and conversions
• Automate performance monitoring workflows for campaigns
Requirements:
• 5–7+ years focused on marketing technology infrastructure
• Deep expertise in email...