Paid Advertising Strategist

As the Paid Advertising Strategist, you are responsible for owning the execution, performance, and growth of campaigns within your book of business. You are oriented towards the client’s business success, tying your efforts to the greater business goals, and work hand‑in‑hand with account leadership to ideate and evolve strategy within the broader media mix.

Responsibilities

• Full ownership and execution of performance marketing via paid social & paid media native platforms (Meta Ads, LinkedIn Ads, Google Ads, YouTube Ads, Bing Ads).
• Effectively execute builds and production A‑Z with redundancy across channels; facilitate production with Specialists on teams where applicable.
• Lead execution of optimizations to improve performance relative to goals.
• Manage all client budgets and advise on budget changes based on expertise.
• Own strategic communication internally for client teams.
• P...