Role: Performance Marketer What they'll own:
•⁠ ⁠Paid campaigns — Meta, Google Ads, TikTok
•⁠ ⁠Full-funnel performance (ROAS, CAC, revenue KPIs)
•⁠ ⁠Shopify management — listings, CRO, app integrations
•⁠ ⁠Brand building from scratch — strategy, messaging, growth
•⁠ ⁠SEO & content marketing
•⁠ ⁠Email & WhatsApp marketing flows
•⁠ ⁠Influencer & UGC coordination
•⁠ ⁠Analytics & weekly reporting
•⁠ ⁠Ad budget management What we're looking for:
•⁠ ⁠2–4 years performance marketing experience (e-commerce preferred)
•⁠ ⁠Proven impact on a new/early-stage brand
•⁠ ⁠Strong Shopify knowledge
•⁠ ⁠Data-driven mindset — not just reporting, but acting on it
•⁠ ⁠Independent with paid budgets
•⁠ ⁠Strong copywriting skills
•⁠ ⁠AI tools fluency — ChatGPT, Midjourney, Runway, etc. Bonus: Fashion/apparel e-commerce experience