Description: D2C Performance Marketer

About the Role:
We’re seeking a data-driven and results-oriented “ Performance Marketer”

to lead our paid acquisition efforts across platforms. You’ll be responsible for planning, executing, and optimizing ad campaigns to drive growth, revenue, and ROI for our D2C brands.
Key Responsibilities:
Own and drive growth for assigned product categories, taking end-to-end accountability for performance
Plan, launch, and optimize performance marketing campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other relevant channels
Monitor and optimize campaigns for CAC, ROAS, CTR, CVR, and other key metrics
Coordinate with graphic designers, video editors, and content teams to get timely creative assets ready for campaigns
Propose monthly budgets, forecast outcomes, and allocate spends effectively across channels
Ensure delivery on monthly sales and revenue targets through campaign performance
Condu...