Purpose & Mission:

To establish global _pre-sales architecture_ standards and processes, the early-stage design and validation of client solutions that enable confident, fast, and high-quality pre-sales. The goal is to make pre-sales architecture a shared responsibility across senior technical staff and a recognised growth path for consultants.

To create a structured, collaborative, and scalable approach to pre-architecture that:

• Improves how we engage with clients in early solution design
• Develops repeatable methods, processes, and reusable assets (so pre-sales is repeatable, lower effort, more accurate)
• Connects pre-sales architects across all regions into one active group.

Core difference vs the current model:

• Pre-sales architecture is part of seniority, not a favour
• Pre-sales architecture is structured and measurable: Logged in Ruddr, planned, and visible to leadership — not ad-hoc extra effort...