Job Overview
Based in Latin America, you will be fully responsible for local product definition for Mexico market. You will identify regional market opportunities and target user demands, deliver professional product definition reports, and manage the full product lifecycle for localized models.
Key Responsibilities
1. Reside in Latin America, take charge of local product definition; accurately identify regional market opportunities and target user needs, deliver localized product definition reports, and manage full lifecycle of regional products.
2. Research, verify, convert and review product demands from local sales teams; build localized demand research and conversion capability, cooperate with product lines to deliver solutions, and drive demand freezing and implementation.
3. Conduct user research, establish local user portraits and daily vehicle scenario library; track VOC and NPS data. Dig target customer groups for new Lynk & Co models, summarize user portrait, ...