is looking for a smart, tenacious, and inquisitive
B2B2B and
B2B2C Product Marketer who can operate between product management, sales, marketing, and training to help develop and execute the go-to-market strategy for products. The product marketer must be able to assess the market to understand the product/service landscape our channel partners (and their customers) sit in. The Product Marketing Manager will drive research projects to understand market needs, trends, and competition. They will be responsible for developing product positioning and content/tools for sales enablement and product launches.
This role will work closely with product management, partner marketing, and sales teams to identify gaps, develop resources, and launch associated initiatives to support the residential and venture business units' growth goals.
Key Responsibilities:
Helps formulate and execute go-to-market strategy for key product lines and new product launches