Position Overview
Elevate the VGH & UBC Hospital Foundation as their Public Relations Lead. Shape communication strategies and build media relationships to enhance awareness of healthcare innovation.
In this newly created role, you will develop and execute a comprehensive public relations strategy aligned with the Foundation’s brand and organizational goals. As a strategic communications expert, you’ll identify media opportunities, manage reputation, and prepare leaders for public engagements. Your creative approach will contribute to both fundraising initiatives and the ongoing campaign to elevate the VGH+ brand.
Key Responsibilities:
• Develop and implement a public relations strategy supporting key campaigns
• Build strong relationships with media outlets across Canada
• Prepare executives for media interactions and public appearances
• Evaluate PR performance and leverage insights for future initiatives
• Collaborate with internal teams to uncover impactful stories
Requiremen...