JOB SUMMARY
Design, develop and implement marketing programs and pricing strategies to support the organization’s products and/or services (herein referred to as products). Develop overall marketing and branding strategies, promotional programs, and related activities for assigned products and functional areas ensuring that new and existing products meet organizational goals and expectations.
PRIMARY DUTIES AND RESPONSIBILITIES:
Responsible for marketing and program management of one or more new and existing products and/or functional areas. Products may include worldwide responsibility.Participate in one or more of the following activities:Collaborate and work cross-functionally and with outside agencies. Ensure optimum marketing and sales communication across the division. Collaborate with the sales team to move products into the marketplace.Responsible for attaining expert knowledge on the business and application of the...