Lead all aspects of the online product experience to ensure optimal availability, visibility, and conversion of the IKEA online range.
Analyze online shopping behavior to enhance the customer journey and improve the digital buying process based on trends and feedback.
Contribute to optimizing the range offer in collaboration with Sales Leaders and ensure correct fulfillment and forecasting at the product level.
Administrate changes to the range across all digital channels and ensure that the agreed range is visible and buyable according to business rules.
Collaborate with marketing and digital teams to develop product descriptions and content that support SEO and SEM, and contribute to marketing campaigns with recommendations for engaging content.
Work closely with global teams to align on business priorities and technical developments.
Analyze website and product sales data to understand custome...
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