The AGM – Sales (Cables), Regional Sales Head – North, is responsible for driving sustainable revenue growth, market penetration, and profitability of the cables business across the Northern region (Delhi, Uttar Pradesh, Uttarakhand, Haryana, Punjab & , Rajasthan, ). The role holds regional P&L ownership and is accountable for delivering business targets through effective execution of sales strategies, robust project tracking, channel expansion, and strategic key account management, while strengthening engagement with EPCs, utilities, industrial customers, OEMs, and distribution partners to achieve market leadership and profitable growth.

1. Sales Strategy & Execution

• Develop and implement regional sales strategies for the cables business to achieve revenue, margin, and market share targets.
• Drive project-led sales growth through strong pipeline creation, project tracking, and conversion across key sectors.