Position Overview
KEY RESPONSIBILITIES:* * *Integrated Brand Campaigns:* Executing and monitoring localized brand campaigns across traditional media, television promos, outdoor layouts, and digital ecosystems to drive regional viewership and platform affinity. * *On-Ground Event & IP Execution:* Managing the end-to-end operational delivery of high-profile on-ground events, news conclaves, and custom Intellectual Properties (IPs)handling everything from production coordination to venue staging. * *Digital-First Growth Initiatives:* Launching and tracking social media campaigns, content-led growth loops, and platform-native marketing assets to build digital engagement for News18 Rajasthan. * *Creator & Influencer Collaborations:* Partnering with regional creators, community voices, and digital influencers to expand the channel's organic reach and build community relevance. * *Cross-Functional Synergy:* Collaborating daily with internal editorial desks, production crews, graphic design cells, and ad-sales ...