Lead end-to-end research initiatives, including designing and conducting user interviews and surveys to uncover key customer pain points across the user journey
Support credit and installment product initiatives through competitive benchmarking, usability testing, and market research to help optimize conversion and product performance
Monitor the FinTech and consumer finance landscape to identify emerging trends, behavioral shifts, and market opportunities
Provide timely insights and agile reporting to support urgent research requests from stakeholders
Work closely with Product, Credit BD, Marketing, and Risk teams to translate research insights into actionable product improvements or marketing strategies
Conduct user research and insight gathering to better understand customer needs, motivations, and barriers
Continuously track market developments and evolving consumer behaviors to inform...
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