About the Role

The Retail Design & Experience Manager will plan, execute, and evaluate high-impact experiential activations and special events that elevate brand visibility, engage audiences, and drive commercial results.

Reporting to the Head of Retail Excellence and managing a Project Coordinator, the role will lead the Direct Store Go-To-Market (GTM) plan. This includes a strong focus on fixture design, seasonal campaigns, and in-store promotions. The role will collaborate with Dyson Group teams, external agencies, and local stakeholders to pioneer new ways of driving brand awareness and technology demonstration, always executing with excellence, strict budget management, and an ROI mindset.

Main responsibilities include but not limited to:-