Essential Duties and Responsibilities

• Is the first line of follow up to requests from our website for both hot and warm leads; pre-qualifies and processes leads in our CRM to a sales-ready state.
• Develops and executes nurturing initiatives to convert cold requests into sales-ready opportunities.
• Supports the research of new accounts and new contacts for our CRM database. Makes initial contact with to qualify them as a potential target for our sales team.
• Supports the sales team with market development initiatives and account-based marketing strategies, including account research, contact identification, and contact qualification through phone calls.
• Executes occasional telemarketing initiatives, including follow-up to digital marketing initiatives with the goal of uncovering or developing an interest in Hyperion’s products.

Qualifications

To perform this job successfully, an individual must be able ...