JOB PURPOSE:

The Sales Lead Specialist is responsible for managing, qualifying, and nurturing sales leads to support overall sales growth and pipeline efficiency. This role ensures that all leads are properly handled, tracked, and maintained in Oracle system. The position also involves maintaining an accurate customer database, coordinating with marketing and sales teams, and providing regular reporting and insights to improve lead conversion and customer engagement.



KEY DUTIES AND RESPONSIBILITIES:



1. Lead Management and Qualification

• Receive and review incoming leads from multiple sources, including email, web inquiries, campaigns, and referrals.

• Evaluate and qualify leads based on defined criteria, prioritizing those with higher conversion potential.

• Verify key customer and company details to ensure completeness and accuracy before assignment to the sales team.

• Ensure timely follow-up on all qualified leads to ...