Responsibilities

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  Participate in the design and implementation of customer engagement solutions such as Salesforce Data 360 (Data Cloud), Salesforce Marketing Cloud Next/Engagement, Adobe Campaign, Braze and related MarTech platfor
• msAnalyze business requirements, facilitate workshops, challenge client needs, and translate marketing objectives into scalable solution desig
• nsConfigure and deploy key capabilities including data ingestion, audience segmentation, journey orchestration, personalization, campaign management, activation and reporti
• ngContribute to Data 360 initiatives including data modeling, identity resolution, customer profile unification, audience creation, activation and AI-driven use cas
• esSupport end-to-end project delivery: requirements gathering, solution design, configuration, testing, deployment, training and hypercar
• e.Ensure data quality, governance, compliance and...