Senior Analyst - Commercial Internal Acquisition

Toronto, ON, Canada(Hybrid)

**Job Description**

As a member of our Internal Acquisition team, you will be responsible for driving increased customer spend & engagement through targeted acquisition initiatives promoting companion cards, supplementary cards and upgrades. You will achieve this by developing various strategies and executing your marketing plans through both digital and offline channels. You will continually develop and hone your analytical skills by analyzing the performance of your marketing activities, deriving insights and making analytical based decisions and recommendations.

**Responsibilities**

+ Lead the end-to-end marketing execution of strategies and campaigns, including:
+ Working with creative agencies to develop marketing collateral.
+ Supporting the Investment Optimization cycle, driving strategic decision making on how we deploy our marketing funds.
+ Workin...