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The Senior Brand & Communications Manager plays a central role in shaping how zooplus plans, develops, and delivers impactful communication across markets, channels, and stakeholders. The role combines strategic thinking and strong orchestration capabilities with an in-depth understanding of communication conception, content and channel execution. Acting as a key connector between marketing / content teams, campaign owners, markets, and commercial functions, the role ensures alignment, conceptual coherence and delivery on strategic goals. In addition, the role drives the strategic development of consumer PR, supports vendor communications planning, and strengthens brand effectiveness through clear measurement frameworks, insights, and performance evaluation that continuously inform and improve communication impact.
Overall brand & communication strategy