KiwiPlates is New Zealand’s home of personalised plates. There are millions of combinations available, which means there’s a plate for everyone. KiwiPlates have helped thousands of Kiwis celebrate who they are!

We are looking for a Senior Digital Marketing Specialist, with marketing automation experience to join the team. This role will be responsible for driving customer engagement through CRM, automation, and digital performance marketing. The role is responsible for developing personalised customer journeys, executing email marketing campaigns, optimising digital performance, and delivering actionable insights to improve campaign effectiveness.

Working closely with the broader marketing team and external agency partners, you'll play a key role in creating seamless customer experiences across multiple digital channels.

Key Responsibilities

• Develop and implement the CRM and one-to-one customer communications strategy.
• Design, build, an...