We are seeking a senior-level, performance-driven Senior Manager Digital Marketing with 8- 10 years of B2 B experience to lead and optimize our digital channels. This role focuses on strategy, execution, optimization, and performance scaling — translating broader marketing and campaign strategy into high-performing digital programs.

Responsibilities Define and lead the digital marketing strategy, SEO/AI search strategy, aligning channel mix and roadmap with business and revenue goals. Track market and digital trends, recommending new channels and approaches when they are appropriate and high impact. Set and manage KPIs and budgets across channels, using data to optimize acquisition, retention, and overall ROI. Execute digital initiatives in alignment with integrated campaign strategy. Own performance and optimization across paid search, paid social (Linked In, Google), display, retargeting, and SEO. Manage Generative Engine Optimization (GEO) and deliver insights that improve ...