Join CaptivateIQ as a Senior Manager, overseeing events and field marketing to drive significant sales pipeline growth and strengthen key relationships. This role combines strategic vision and exceptional execution to ensure success.
You will lead the planning and execution of a variety of events, including industry conferences and customer engagements, ensuring alignment with CaptivateIQ's overall sales strategy. Working alongside Sales and Marketing teams, your focus will be on maximizing engagement and measuring outcomes that enhance revenue performance.
Key Responsibilities:
• Create and manage comprehensive field marketing strategies
• Coordinate event campaigns with cross-functional partners
• Identify priority accounts and target territories for engagement
• Measure and report on the effectiveness of events
• Ensure timely follow-up on leads generated from events
Requirements:
• 5+ years in event or integrated demand marketing
• Proven success in dr...