Senior Manager, Beyond Banking

The Senior Manager, Beyond Banking is responsible for identifying, developing, and managing strategic partnerships that extend the bank’s value proposition beyond traditional financial services for existing customers. This role focuses on delivering differentiated lifestyle benefits that deepen customer engagement, drive retention, and enhance overall customer value. By collaborating across internal teams and external partners, the successful candidate will build a curated ecosystem of offerings that meet evolving customer needs across key lifestyle categories (e.g., travel, wellness, retail, home, mobility).

Key Accountabilities

1. Partnership Strategy & Development

   • Define and execute a Beyond Banking partnership strategy aligned to the bank’s broader value proposition and customer segments
   • Identify, evaluate, and prioritize partnership opportunities that deliver meaningful lifestyle advantages t...