Position Overview
Join Rakuten Kobo as the Senior Manager of Campaign Development. Spearhead a dedicated team to optimize campaign delivery across all channels in a flexible working environment.
In this role, you will manage a diverse team comprising Developers, Campaign Specialists, and Marketing Automation Specialists. You will oversee the entire campaign lifecycle, ensuring accurate execution and thorough troubleshooting. Your technical expertise will bridge the gap between marketing initiatives and backend development, enhancing overall campaign effectiveness.
Key Responsibilities:
β’ Guide a skilled team in campaign execution and development
β’ Own project management from planning to post-campaign evaluation
β’ Troubleshoot and solve front-end and platform-level issues
β’ Design and implement a comprehensive QA strategy
β’ Serve as the liaison to Product and Backend teams
Requirements:
β’ At least 4 years of leadership experience ...