Responsible for leading the strategic marketing function across a portfolio of large-scale events. The role oversees the development and execution of integrated marketing, communications, branding, and creative strategies that drive visitor attendance, exhibitor acquisition, revenue growth, and market positioning. This position also leads a high-performing marketing team while collaborating closely with commercial, operations, and external partners to deliver successful event outcomes.

• Develop and execute comprehensive marketing strategies for a portfolio of exhibitions, conferences, and live events to achieve commercial objectives.
• Lead integrated marketing campaigns across digital, social media, email, PR, content, advertising, partnerships, and traditional media channels.
• Manage, mentor, and develop a team of marketing professionals, ensuring effective resource planning, performance management, and professional growth.