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Senior Marketing Manager - Winery

Company

JRoss Recruiters

Location

Okanagan, British Columbia

Posted

March 23, 2026

Position Overview

Description


  • Define and lead a cohesive, long-term marketing vision that strengthens brand equity and drives growth




  • Translate the estate’s story, sense of place, and values into compelling, consistent marketing across all channels




  • Develop and execute annual and seasonal marketing plans that support direct-to-consumer, retail, and hospitality experiences




  • Oversee digital platforms, content, campaigns, and CRM to deepen engagement and loyalty




  • Guide brand expression across on-site, online, and off-site touchpoints to ensure authenticity and excellence




  • Use data and insight to refine strategy, measure impact, and continuously improve performance




  • Lead agency and partner relationships with clarity, creativity, and accountability




  • Collaborate closely with leadership and on-site t...

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