Description

About the position

This role is for a highly creative and connected Brand Lead to drive the EPDM zone's partnership and innovation strategy. This role will be responsible for leading large TTL campaigns on big bets, building the 3-year partnership roadmap, leading global iconic sponsorships, managing earned media and influencer strategy. This person is reporting into Julie Veryser, Sr Director Brand Building.

In brief, this person is responsible for:

· EPDM Strategy: building the partnership pipeline (vision board) and building the 3-year EU partnership roadmap (Taste, In-Home Entertainment, etc.).

· Global Lead: iconic & landmark partnerships (e.g. Project Red, Project Green, Project Spark), global sponsorship opportunities.

· Campaign Lead: Leading Modern Condiments & Pasta Sauces & Silver innovations.

· Earned & Influencer Lead: Owning the Cultural Flywheel i.e. turning partnerships into social conversati...