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In this role, you will develop and deliver tangible consumer benefits through EGA's products or services. To measure, monitor, and present product-related insights, consumer, market, and competitive intelligence, to drive consumer intelligence through internal and external data sources, enhancing EGA's understanding of the product's market, competitor activities, and consumer behavior.
Key Accountabilities:
β Develop strategies that result in tangible benefits for consumers through business products or services.
β Effectively measure and monitor product or service performance, providing valuable insights to support informed decision-making.
β Design and propose overall product strategies, fostering innovation and presenting marketplace outcome projections.
β Monitor market trends, competitor activities, and pricing movements, providing recommendations for key decision-making.
β Collaborate with other departments to enhance efficiency...