We are at a turning point. Currently our four main Business Units operate as high‑growth entities, each with their own tools, data structures, and source of truth ranging from Salesforce and Airtable to spreadsheets. This worked fine when we were smaller, but we have reached a point where we can’t actually tell who a customer is if they interact with more than one part of the company.

As the Product Manager for the CRM Team you will lead the CRM team to build a single source of truth. Reporting directly to our CTO, your job is to move us from a lead‑ID world, where one person might have five different records, to a single customer world.

• Identity Resolution & Data Architecture: Lead the transition from a fragmented lead‑ID system to a unique customer record. Ensure that whether a customer interacts via Intercom, a marketing campaign, or a specific sales team within a BU, we see them as one entity.
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