To achieve agreed sales revenue targets by developing and maintaining an effective professional liaisons with MICE agents, incentive houses, associations and the various stakeholders in these segments. Help to position Dubai as a global MICE destination and work with the various stakeholders to increase 3rd/4th freedom traffic flows in these segments.

• Maintain and develop relationships with specified major MICE agents and associations to develop and maximize all revenue opportunities which includes existing revenue and new revenue potential.
• Build and maintain strong relationships with the various MICE/Association stakeholders such as Convention Bureaus, Hotels, DMCs and Tourism Offices in order to position Emirates as a leading MICE/Association carrier with a global reach.
• Work closely with the Global MICE team, the channel- and regional sales managers to manage strategic accounts and ensure that business opportunities are share...