About The Role The Senior Specialist, Marketing drives the planning and execution of integrated marketing campaigns that connect customer insights with measurable business outcomes across DKSH's portfolio. This role plays a key part in advancing brand visibility, accelerating sales pipeline growth, and ensuring alignment across multiple channels, brands, and stakeholder groups.
What You Will Deliver - Support the planning and budgeting of integrated marketing campaigns to ensure strategic alignment and effective resource allocation
- Leverage customer and market insights to define priority segments, sharpen targeting and messaging, and validate campaign direction against business and pipeline needs
- Lead end‑to‑end execution of campaigns across multiple formats including webinars, seminars, workshops, exhibitions, Electronic Direct Mail (EDM), and social media, ensuring alignment with business objectives with minimal supervision